HomeEconomyElectronic commerce does not stop growing in Venezuela

Electronic commerce does not stop growing in Venezuela

Richard Ujueta assured that this sector employs more than 300.000 motorized workers. Businessmen will present a bill for the sector in the National Assembly

The president of the Venezuelan Chamber of Electronic Commerce (Cvce), Richard Ujueta, reported that they will present a bill to the National Assembly to give formal character to the sector he represents, which has maintained sustained growth in the last four years, with progress of 20% in the first quarter of 2024.

According to the representative of electronic commerce in Venezuela, in exclusive statements for Últimas Noticias, this sector in countermeasure to unfavorable events for the country, such as sanctions and the 2019 pandemic, has maintained a growth of 150% in 2023, 500% in 2000 and 1.200% in the middle of the pandemic, to reach the first quarter of 2024 to 20%.

“It is interesting because electronic commerce in Venezuela, after the pandemic, has taken an important leap, a quantum leap. We have been growing steadily, we are the country in Latin America that has experienced the most sustained growth in the last four years.”

Ujueta assures that innovative sectors of the national economy, such as the delivery and motorized sectors, have been driven by electronic commerce.

"It has even solved very important social problems, such as incorporating an important sector of the population into electronic commerce, such as motorists, who, currently, are more than 300.000 employees earning important salaries in the order of 400 to 600 dollars per month."

He explained that, in addition to promoting the delivery and motorized sectors, restaurants have benefited, since this food sector uses electronic commerce by 70%.

“I took a tour of Maracay and we visited 5, 8 or 10 restaurants, I don't remember, but where we went they all had delivery. “Everyone was happy because they saw that sales and customer relations were increasing week by week,” he said.

The president of the Cvce also mentioned the use of messaging applications such as WhatsApp as an important factor in this area of ​​commerce.

“Whatsapp is being used as an alert or hiring mechanism for the delivery sector. Remember that everything that is transacted through electronic mechanisms and means is paid through, either right now, via mobile payment or via Zelle or in cash, that is electronic commerce,” he highlighted.

Bill for this sector

The president of the Venezuelan Chamber of Electronic Commerce explained that to regulate the use and give it a formal character, through an electronic invoice, this sector will present a bill to the National Assembly.

“But the vast majority is because they do not have the mechanisms to harmonize and comply with formal duties and, for that, we need an approved electronic invoice, massively, that is, that anyone requests in an expeditious manner, as anywhere in the world. world, the services of an electronic invoice for a business and it is fulfilling the formal duties, and this law raises that.”

Ujueta reported that they presented this bill on February 8 to the president of the National Assembly, Jorge Rodríguez, under President Nicolás Maduro's proposal to digitize 100% of commerce in Venezuela in 2024.

Likewise, the businessman stated that the delivery sector will be regularized with the creation of this new law.

“This law will also regulate everything that is the formal duties of the delivery sector, but aimed at commerce because we must remember that what motorized does is the last mile and who really does electronic commerce is the commerce, "He is the one who must fulfill the formal duties, through hygiene, packaging, safety, he is the one who sells the product, he is the one who transacts and he is the one who has the responsibility with the client," he stated.

One of the important aspects that Ujueta highlights of this bill is the creation of the figure of the ombudsman, as used by large global trade platforms such as Amazon.

“It is a figure that deals with disputes between the company and the seller, and in this case the buyer. “This person is a neutral person, he is not part of the organization, because he mediates to solve this,” he said.

Finally, the president of the Venezuelan Chamber of Electronic Commerce spoke of the importance of regulating the electronic commerce industry to avoid fraud and the magnitude of which covers the logistics sector, not just delivery, “which is one part, the courier, which is the intermediate, and there is fulfillment, which is the structure of the companies that make these large warehouses or deposits for what is the distribution of the trade of merchants' products at the national level. These are important investments that, at this moment, large companies are making for the consumer, for delivery companies, for banking companies, for telecommunications companies and technology companies that have to provide record".

Electronic commerce has boosted the delivery and motorized sector

Sanctions affect e-commerce

Richard Ujueta, president of the Venezuelan Chamber of Electronic Commerce, maintains that the sanctions not only affect the oil industry, but also affect the trade sector.

“We can see how we are blocked with Google, although we have it online, you are going to open an email account and when paying, they do not accept that you are from Venezuela. You have to have an address outside the country, you have to pay with a card outside Venezuela.

"You are going to invest in advertising on Instagram, on Facebook, on social networks, you have to do it with an address outside of Venezuela, giving a card and using a device to bypass the blockade that is against Venezuela."

He also added that artificial intelligence is blocked for the country. “It has to be mounted through devices that prevent blocking.”

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